Storytelling is no doubt a very powerful tool! It seems our brain is well suited
- or even created? - to handle short stories. Check out this story and I think you
agree there is power in a good story!
Now, at the "Really Realtime" conference in Stockholm October 22 this year,
xxx spoke on the subject - claiming "it's not about the story telling anymore -
it's about story creation with your customer"
You may want to add "crowd sourcing" to the creating process.
What do you think?